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UB Web Management

Transforming UB’s digital communications through process and tools

Preparing for Your Digital Brand Transformation

Our new UB brand should be reflected in all we do. Messages,words, images and presentation. To support our brand we have provided training in how to think about your site, as we as transform the way our sites present in the UBCMS. To that end we have a upgraded look and feel that elevates the user experience while tying in core elements and approaches of our UB brand to our digital communications.

1. Review the digital brand rollout timetable

Digital Brand Timetable

Date Milestone
April 10, 2017
  • New brand components become available for all sites.
  • Brand Preview and deployment becomes available for all UBCMS sites.
  • All new site builds will be produced and deployed with brand standards and RWD in place.
June 1, 2017
  • All sites not deployed with the brand must identify a target deployment date. Please submit your plan.
December 20, 2017
  • All remaining live sites will be re-deployed 'brand ready' and RWD-enabled.

2. Review resources for elevating your messages, images and site performance.

Solution Groups and Master Classes for the UB brand

3. Choose the appropriate path to discover which technical adjustments (if any) you will need for the new brand.

My site is LIVE and was created before Apr. 10, '17

  • Older UBCMS sites
    created before Apr. 10, '17
  • Site is already deployed
    (has published pages).
  • Is not 'brand ready'. May or may not be RWD-enabled.

What do I do?

  • You must make brand adjustments, including your header and footer pages, plus you may need to make sure your site is mobile optimized for Responsive Web Design (RWD).

My site is NOT LIVE and was created before Apr. 10, '17

  • Newer UBCMS sites
    created before Apr. 10, '17
  • Site has not been deployed
    (no published pages).
  • Is not 'brand ready'. May or may not be RWD-enabled.

What do I do?

  • You must make brand adjustments, including your header and footer pages, plus you may need to make sure your site is mobile optimized for Responsive Web Design (RWD).

My site was created AFTER Apr. 10, '17

  • Brand new sites
    created after Apr. 9, '17
  • Deployed or undeployed
    (does not matter).
  • Is 'brand ready' and also RWD-enabled.

What do I do?

  • You will not have to make brand changes but should consider making your site mobile optimized for Responsive Web Design (RWD) as you build your pages.

4. Reserve your target brand deployment date by June 1, 2017