Digital Communications Transformation Advisory Council is a high-level advisory group that provides advice to the vice president for external affairs on the university-wide implementation of a new approach to planning, producing and managing websites.
It is critical for us to optimize UB’s investments and tightly coordinate tactics for our cyber-presence—as we have done for our physical space. Increasingly, there will be a finite set of resources for managing and producing our cyber-presence, and as a university, we will have to make smart choices about how to best deploy those resources. This group is actively engaged in shaping these decisions.
The committee is charged with helping to set strategic priorities and funding priorities for communications investments at the university level; and with establishing expectations for funding commitments from the divisions, schools and departments.
Board members are active champions for the “new paradigm,” working to build support and help with successful change management.
Specific topics the board advises on include:
Dennis Black, Vice President for University Life and
Anucha Browne-Sanders, Senior Associate Athletic Director for Marketing
Michael Cain, Dean, School of Medicine and Biomedical Sciences
Beth Del Genio, Chief of Staff, Office of the President
Stephen Dunnett, Vice Provost for International Education
Tom Furlani, Director, Center for Computational Research/Interim Associate Vice President for Information Technology
Michael Glick, Dean, School of Dental Medicine
Kelli Hennessey, Trainer, Organizational Development & Training
Nancy Smyth, Dean, School of Social Work
A. Scott Weber, Senior Vice Provost for Academic Affairs
Joe Brennan, Chair, Associate Vice President, University Communications
Jeffrey N. Smith, Assistant Vice President for Marketing, Web and Creative Communications
Rebecca Bernstein, Web Team Leader, University Communications