Website issues, we’ve all been there—out-of-date content, broken HTML links and cumbersome programming errors. And when you put in a request to your support team for updates, who knows how long you might have to wait until a minor change is made to your site, which hasn’t been redesigned in many years.
The Digital Communications Transformation (DCT) changes all that for UB. We’ve reduced the amount of effort needed to create your website with an easy-to-use content management system, while maximizing what you can get out of your site through a series of guided best practices. Because we believe this is the future of Web communications at UB, we’ve invested our talent, effort and time to help make this transformation a success.
Because many visitors are experiencing UB for the first time through our websites, we want their conclusions—about the quality of our programs and the performance of our faculty, staff and students—to be accurate and positive.
Strategic: The plan is based on research and thinks about both our visitors and our business needs.
Consistent: Websites created with DCT will allow UB to stand out as a brand that provides quality content and a positive user experience.
Flexible: The content management system accommodates a wide variety of information needs. Several template options and a large variety of components are available to use in your website design. This allows you flexibility, depending on the needs of your department and your site visitors.
Sustainable: The content management system and tools can help you find the right balance in supporting your website in a range of ways, depending on the users' expectations and your ability to support them.