Web Content Audit and Analysis

These materials will help you learn:

• how to conduct a thoughtful analysis of your current website
  

This material is intended for:  

• senior staff assigned to analyze customer needs
• staff assigned to audit current content
• staff who will be creating new content for the web

You’ll benefit by learning:

• how to analyze your current website to determine what is working and what is not working
• how to recognize effective content
• how to use available content audit tools to facilitate the gap analysis of your website
• how to build a content support plan

After reviewing these materails you will be able to:

• conduct a full content audit of your current website