Planning Your Site

The secret sauce for a successful website that is efficient, effective and fulfills your needs is strategic planning, strong content that works for both your users and your organization and a thoughtful stewardship plan to ensure you are able to care for what you build.  

Reference Materials

  • Building Your Strategy
    12/21/23
    If you understand your organization’s needs and core messages, as well as the needs of your users, your website will better serve everyone.
  • Defining Roles and Responsibilities
    2/2/23
    Websites are strategy-driven projects. This means they’re more about communication than technology. You'll need to assign roles for planning, content development, site building and stewardship.
  • Preparing Your Content and Images
    1/27/23
    When it comes to your website, “content is king.” We’ve prepared helpful guidelines, tips and resources to help you craft the right content for the Web.
  • Stewarding Your Site
    7/21/17
    Stewarding a website means that you carefully and responsibly manage the site, keeping pages fresh and making sure that a site continues to meet users' needs.