Stewarding Your Site

Woman working at her desktop PC.

Most people underestimate the time and effort needed to keep a website operating efficiently. Stewarding a website means that you carefully and responsibly manage the site, keeping pages fresh and making sure that a site continues to meet users' needs. To make the concept of long-term stewardship more manageable, focus your efforts on four key areas: “Planning,” “Analytics,” “Strategy” and “Team.”